Module 1 — Boundaries that behave
Admin units, custom catchments, and when not to mix them in one chart.
Flagship course
Regional Signal Mapping
A six-week Geographic Usage Analytics program that turns location events into decision-ready regional narratives for product, growth, and ops partners.
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Learning outcomes
- Design region packs that keep sample size and boundary choices visible.
- Critique heatmaps for legend abuse, GPS noise, and over-smoothed corridors.
- Facilitate a Friday geo ritual with clear roles and a one-page decision log.
- Write stakeholder briefs that separate Bangkok norms from secondary-city behavior.
Modules
Module 2 — Heatmap hygiene
Color scales, low-count masking, and how to narrate empty cells honestly.
Module 3 — Corridor windows
Commuter belts, weekend drift, and activation timing by place.
Module 4 — GPS drift & session truth
Noise patterns that fake churn or fake growth, plus instrumentation checks.
Module 5 — Region packs
Reusable templates for product reviews and support macros.
Module 6 — Ritual install
Ship a weekly cadence and critique a live brief with peers.
Instructor
Wanida K.
Former product analytics lead for multi-city consumer apps in Thailand. Wanida teaches boundary discipline and stakeholder writing, with a soft spot for secondary-city onboarding puzzles.
Informational pricing
Included in Contour Cohort at THB 16,400, or as Map Desk materials at THB 8,900. See Pricing for tier differences. No payment is processed on this website.
FAQ
Do I need GIS software experience?
No. We stay inside product analytics workflows. Comfort with SQL or a BI tool helps, but GIS desktop skills are not required.
What is a real limitation of this course?
We do not teach deep spatial statistics or cartographic production. If you need kriging, network analysis, or print atlas design, you will need a specialist track afterward.
Are sessions timed for Bangkok?
Live Contour Cohort sessions run on Bangkok evening hours. Recordings are available for Map Desk and for cohort members who miss a week.
Reviews
Corridor windows changed how we schedule push experiments outside Greater Bangkok. Short and specific.
Wanida’s critique of our region pack was blunt in the best way — we had been blending district and province grains on one slide.
The ritual install week felt light compared with heatmap hygiene. Still, our team kept the decision log format.